Book Marketing

From metadata to social media, from launch events to library outreach — we’ll help you get your book noticed in the places that matter.

In order to sell books, you need parts of all three of these elements:

Give your book the celebration it deserves.

A launch is more than just a date — it’s your chance to create excitement, gather your community, and put your book into the world with impact. Whether you’re planning an in-person event at a bookshop or library, or an online celebration with friends and readers, having the right launch materials makes all the difference.

Our Book Launch Package provides beautifully designed, ready-to-print (or email) materials that help you spread the word with style and confidence.

Book Launch Package — from £175

With the Book Launch Package, you’ll have everything you need to spread the word, build excitement, and celebrate your book in style.

Help your book reach journalists, reviewers, and readers outside of Amazon.

Press Release Creation & Distribution
A press release provides an official statement of your book’s release, it secures coverage and supports your content marketing on your website, blog and social medial. It ensures your book’s wider coverage and not only targets newspapers but also bloggers, journals and podcasters – and can increase your chances of securing interviews, speaking engagements and increases traffic to your website. 

Review Outreach Pack
Gaining reviews – especially review quotes that you find on the back of books and on your book’s online sales pages (including Amazon) – is an essential part of book marketing. We can help you begin the process of finding potential reviewers in your genre.

Editorial Reviews Consultation
There are websites that you can pay for to get editorial reviews – such as Kirkus, IndieReader and Publisher’s Weekly – these tend to be quite expensive, we can help you figure out whether or not, and which of these, might be a good fit for your book.

Make your book visible where readers are already spending their time.

Social media can feel overwhelming, but it doesn’t have to be. With our done-for-you packages, you’ll receive beautifully designed posts, ready-made captions, and a clear posting plan — all scheduled and managed for you. You’ll be able to review everything before it goes live, and then sit back while your book gets the visibility it deserves. We offer a range of services including: 

• Custom graphics (quotes, reviews, book mockups)
• Captions & hashtags for each post
• Content calendar
• Daily engagement checklist
• and more such a our Pinterest Starter Pack 

We believe in publishing wide – that means giving your readers as many options as possible as to where they purchase your book. This not only gives your readers choice, it also supports local bookshops and other online platforms, and gives your book wider visibility online. However, Amazon is still the biggest online bookshop and for ereaders, it is estimated that it takes 75% of the market. This means that at least making your ebook available on Amazon, is essential.  

Uploading your book to Amazon can feel overwhelming — keywords, categories, descriptions, bios, pricing, endless checkboxes … and that’s before you’ve even started on the marketing side of things like A+ Content and sponsored ads. 

If you would like help, we can take care of all the behind-the-scenes optimisation, and deliver it to you as a clear, professional guide you can paste straight into your KDP account. You keep full control of your Amazon dashboard, while we do the research, writing, formatting and creation of content to make your book’s sale page look engaging and professional. 

An author website is essential in today’s publishing world.

A website provides you with an online home from which all your online marketing can take place, and it’s a place where you can quickly showcase and link your in-person, real world writing and events into the digital space.

Crucially, it also has the ability to link you straight to your readers. In today’s increasingly digitised world of AI, human conection is going to become ever more important. A webiste enables you to have an email list of dedicated readers with whom you can communicate directly via newsletters and promotional updates. An email list has been found to be one of the highest-return channels available – especially to self-published authors – becuase it is not subject to changing algorithms or platform limitations. 

Investing in expertly created metadata means that your book won’t just be published, it will be visible, discoverable, and properly catalogued in the systems that matter most.

• Metadata tailored for Amazon, Nielsen, IngramSpark, and CIP
• Long + short descriptions formatted for each system
• BIC, BISAC, THEMA categories
• 7 Amazon keyword phrases (researched + explained)
• Short + long author bios
• Step-by-step instructions for each platform (or “done-for-you” if publishing under our ISBNs)
• Legal Deposit + PLR support

Need more options? We offer bespoke package depending on your needs and skills. Get in touch to find out more!